{"title":"Best Sellers","description":"","products":[{"product_id":"pista-2-piece-shalwar-kameez","title":"Serene Green  Shalwar Kameez (0-6m)","description":"\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003eSerenity is imbued in this gorgeous green outfit with it's delicate floral embroidery and lovely lace detail. Dress to impress for all occasions, be it an informal gathering or big celebratory event!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003eSpecifically crafted with babies in mind, it is made from 100% organic super soft cotton. The stretchy and flexible fabric fits like a dream so they'll be as cosy as a bunny,\u003cspan\u003e \u003c\/span\u003ewhether rolling around or enjoying a snooze. The adjustable waist bands and popper fastenings ensure its a breeze to put on and the\u003cspan\u003e \u003c\/span\u003eadded inner lining guarantees ultimate comfort. \u003c\/span\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003e100% GOTS certified organic cotton\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003eTwo piece outfit with kameez and shalwar\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003eAdjustable waist bands\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003ePopper fastenings\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003eInner lining\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003eMachine washable\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eColour fast, so it'll look great wash after wash\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg height=\"60\" width=\"60\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/files\/Artboard_1_100x100.png?v=1648554814\" alt=\"\" data-mce-selected=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/files\/Artboard_1_100x100.png?v=1648554814\"\u003e\u003c\/p\u003e","brand":"Roowi","offers":[{"title":"0-3 months","offer_id":42589220307168,"sku":"GWPIS0T3M","price":42.99,"currency_code":"GBP","in_stock":true},{"title":"3-6 months","offer_id":42589220339936,"sku":"GWPIS3T6M","price":42.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/products\/Artboard1_55cfa937-5857-4a6a-acf2-d7a76bdda506.png?v=1648320636"},{"product_id":"pink-2-piece-shalwar-kameez-1","title":"Blossom Pink Shalwar Kameez (0-6m)","description":"\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003e\u003cspan\u003eThis gorgeous powder pink outfit will look delectably cute, be it an informal gathering or a big celebratory event!\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003eSpecifically crafted with babies in mind, it is made from 100% organic super soft cotton. The stretchy and flexible fabric fits like a dream so they'll be as cosy as a bunny, whether rolling around or enjoying a snooze. The adjustable waist bands and popper fastenings ensure its a breeze to put on and the added inner lining guarantees ultimate comfort. \u003c\/span\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003e100% GOTS certified organic cotton\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003eTwo piece outfit with kameez and shalwar\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003eAdjustable waist bands\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003ePopper fastenings\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003eInner lining\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\"\u003eMachine washable\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eColour fast, so it'll look great wash after wash\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/files\/Artboard_1_100x100.png?v=1648554814\" width=\"67\" height=\"67\"\u003e\u003c\/p\u003e","brand":"Roowi","offers":[{"title":"0-3 months","offer_id":42589228597472,"sku":"GKPIN0T3M","price":42.99,"currency_code":"GBP","in_stock":true},{"title":"3-6 months","offer_id":42589228630240,"sku":"GKPIN3T6M","price":42.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/products\/Pinkknit1.png?v=1648320880"},{"product_id":"blue-baby-boys-shalwar-kameez","title":"Forget-me-not Blue Kurta Pajama (0-6m)","description":"\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eAttention to detail with each garment individually hand block printed is what sets this stunning outfit apart. It's perfect for all occasions, be it an informal gathering or a big celebratory event!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eSpecifically crafted with babies in mind, it is made from 100% organic super soft cotton. The stretchy and flexible fabric and adjustable waist ensures it fits like a dream so they'll be as cosy as a bunny,\u003cspan\u003e \u003c\/span\u003ewhether rolling around or enjoying a snooze. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003e100% GOTS certified organic cotton\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eTwo piece outfit with kurta and pajama\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eHand block printed\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eAdjustable waist bands\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eCoconut buttons\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eMachine washable\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eColour fast, so it'll look great wash after wash\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/files\/Artboard_1_100x100.png?v=1648554814\" width=\"60\" height=\"60\"\u003e\u003c\/p\u003e","brand":"Roowi","offers":[{"title":"0-3 months","offer_id":42589242818784,"sku":"BKBLU0T3M","price":39.99,"currency_code":"GBP","in_stock":true},{"title":"3-6 months","offer_id":42589242851552,"sku":"BKBLU3T6M","price":39.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/products\/blueknit1.png?v=1648388351"},{"product_id":"pista-boys-shalwar-kameez-1","title":"Pistachio Green Kurta Pajama (6m-3yrs)","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe individually hand block printed pattern comes to life on the contrasting beautiful green\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e, giving this unique piece an elegant finish. An ideal choice for all occasions, be it an informal gathering or big celebratory event!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade from 100% organic cotton, your little ones will be super comfy, whether posing for photos or running around outside with their friends. \u003cmeta charset=\"utf-8\"\u003eThe adjustable waist band ensures the pajama stays put, despite their cheeky acrobatics!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003e100% GOTS certified organic cotton\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eTwo piece outfit with kurta and pajama\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eHand block printed\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eAdjustable waist bands\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan color=\"#000000\" style=\"color: #000000;\"\u003e\u003cspan\u003eCoconut buttons\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eMachine washable\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eColour fast, so it'll look great wash after wash\u003c\/p\u003e\n\u003cp\u003e \u003cmeta charset=\"utf-8\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/files\/Artboard_1_100x100.png?v=1648554814\" width=\"60\" height=\"60\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/files\/Artboard_1_100x100.png?v=1648554814\" data-mce-selected=\"1\"\u003e\u003c\/p\u003e","brand":"Roowi","offers":[{"title":"6-12 months","offer_id":42589251961056,"sku":"BWPIS6T12M","price":39.99,"currency_code":"GBP","in_stock":true},{"title":"12-18 months","offer_id":42589251993824,"sku":"BWPIS12T18M","price":39.99,"currency_code":"GBP","in_stock":true},{"title":"18-24 months","offer_id":42589252026592,"sku":"BWPIS18T24M","price":39.99,"currency_code":"GBP","in_stock":true},{"title":"2-3 years","offer_id":42589252059360,"sku":"BWPIS2T3Y","price":39.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/products\/Artboard1_6820a636-304d-42dd-8f92-524a7be0c389.png?v=1648388734"},{"product_id":"copy-of-pista-boys-shalwar-kameez","title":"Dandelion Yellow Kurta Pajama (6m-3yrs)","description":"\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eThis charming yellow outfit is sure to impress, be it an informal gathering or a big celebratory event!\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eMade from 100% organic cotton, your little ones will be super comfy, whether posing for photos or running around outside with their friends. The adjustable waist band ensures the pajama stays put, despite their cheeky acrobatics!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003e100% GOTS certified organic cotton\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eTwo piece outfit with kurta and pajama\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; color: #000000;\" data-mce-style=\"background-color: #ffffff; color: #000000;\"\u003eAdjustable waist bands\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\" color=\"#000000\"\u003e\u003cspan style=\"background-color: #ffffff;\"\u003eCoconut buttons\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: #ffffff; 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Crafted with soft, breathable fabric and featuring an adorable design, the waterfall frock provides both style and comfort for your little one.\u003c\/p\u003e\n\u003cp\u003eWe can't get enough of the gota detailing which adds that little bit of sparkle to any occasion, big or small. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem data-mce-fragment=\"1\"\u003eThe Jaipur Collection\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e100% GOTS certified organic cotton\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTwo piece outfit with waterfall frock and trouser\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAdjustable waist bands\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMachine washable\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eColour fast, so it'll look great wash after wash\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/files\/Artboard_1_100x100.png?v=1648554814\" width=\"60\" height=\"60\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/files\/Artboard_1_100x100.png?v=1648554814\" data-mce-selected=\"1\"\u003e\u003c\/p\u003e","brand":"Roowi","offers":[{"title":"0-3 months","offer_id":44873028927712,"sku":"WatPin0-3","price":45.99,"currency_code":"GBP","in_stock":true},{"title":"3-6 months","offer_id":44873028960480,"sku":"WatPin3-6","price":45.99,"currency_code":"GBP","in_stock":true},{"title":"6-12 months","offer_id":44873028993248,"sku":"WatPin6-12","price":45.99,"currency_code":"GBP","in_stock":true},{"title":"12-18 months","offer_id":44873029026016,"sku":"WatPin12-18","price":45.99,"currency_code":"GBP","in_stock":true},{"title":"18-24 months","offer_id":44873029058784,"sku":"WatPin18-24","price":45.99,"currency_code":"GBP","in_stock":false},{"title":"2-3 years","offer_id":44873029091552,"sku":"WatPin2-3","price":46.99,"currency_code":"GBP","in_stock":false},{"title":"3-4 years","offer_id":44873029124320,"sku":"WatPin3-4","price":46.99,"currency_code":"GBP","in_stock":false},{"title":"4-5 years","offer_id":44873029157088,"sku":"WatPin4-5","price":46.99,"currency_code":"GBP","in_stock":true},{"title":"5-6 years","offer_id":44873029189856,"sku":"WatPin5-6","price":46.99,"currency_code":"GBP","in_stock":true},{"title":"6-7 years","offer_id":44873029222624,"sku":"WatPin6-7","price":46.99,"currency_code":"GBP","in_stock":true},{"title":"7-8 years","offer_id":44873029255392,"sku":"WatPin7-8","price":46.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/3573\/8336\/files\/32.png?v=1709202415"},{"product_id":"kurta-pajama-0-7-years","title":"Kurta Pajama (0-7 years)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eThis impressive outfit stands out thanks to its unique hand block printing on each kurta. 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