Free shipping to the UK on orders above £50

  • 100% organic cotton – kindest to their delicate skin
  • |
  • Roowi Comfort - clothes they’ll want to wear again and again
  • |
  • UK delivery – in a matter of days
  • 100% organic cotton – kindest to their delicate skin
  • Roowi Comfort - clothes they’ll want to wear again and again
  • UK delivery – in a matter of days

The Spring Collection

Celebrating The Season of
New Beginnings

Shop Now

100% Organic Cotton

Our Commitment to
Sustainability

It doesn't just stop at our beautiful organic cotton, we are committed to making planet friendly choices at every step of the way...

Read More

follow onInstagram

What they said...

I recieved my daughter's yellow clothes from you and we love them. The material is super soft! You can really tell it's made well so thank you so much.

Sana

We love the clothes and can't wait to wear for Eid. Will definitely be ordering from you again!

Arusha

Beautifully packaged, personal note and stunning quality clothing. Really pleased with purchase.

Salwa